Client
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Deliverables
- Website Redesign
- Brand Asset Management
- Accessible PDF Design
- Book Cover Design
Changing societies views on disability
Established over 130 years ago, the family run business has grown to supply the whole nation with their pork products. Gills wanted to break into the consumer market by creating an online shop to sell their ‘Heritage’ line of products; mouthwatering photography was therefore a must!
Photography & Art Direction
Great photography makes selling that bit easier and in the case of selling food online, its absolutely essential. Food is a sensory experience so it was crucial for us to get the tastebuds well and truly watering just by seeing the images. Working with their Project Manger, we curated a list of recipes, from easy mid week meals, to show stopping centre pieces and selected props and textures that complimented their brand story. We prepared and styled the food and took care of all post-production requirements.
E-commerce Website Strategy & Design
People like convenience, and shopping in numerous places for your food can spell hassle rather than helpful. Our challenge was to create a platform that was easy to navigate, intuitive to use and visually stimulating.