A website is a virtual shop window; it’s how your customers get a taste of what you do. At makers&co, we think your online presence should capture the same experience as interacting with your product or service – a website is just another extension of your brand’s values, we make sure it’s saying the right thing.
It's not just about looking good, websites should be intuitive to use, functional and responsive to any device.
Fail to prepare, prepare to fail!
Wireframing is the process of visualising the structure of a website. It allows us to loosely prototype ideas whilst identifing issues before we get too far into the project, making alterations easy! One size does not fit all, at makers&co we work from the content up, not forcing a website to fit your content.
How well do you know your audience?
Everything about your site should be user-oriented. From navigation to the checkout process, your website serves your customers! So it’s really important they’re enjoying the experience. While people have become savvier online, they can’t physically touch or interact with your products so they need to feel engrossed in and connect with your brand in order to buy into what you’re offering.
Fluid browsing on any device
There are countless devices and browsers your website could be viewed on and it should seamlessly adapt to all of them to maintain consistent user experience. As we move towards an increasingly mobile world, it’s now more important than ever to be adaptable and forward thinking. The lack of a mobile-friendly website is incredibly frustrating for online shoppers and they will quickly move on to one of your competitors!